Our Story

At Pabraiʼs Fresh & Naturelle ice creams, we believe in the magic of quality. Since 2008, we have blended our love for ice cream making with the finest ingredients from around the world. Each scoop of our ice creams (frozen desserts) is crafted with care, ensuring every bite delivers a creamy, dreamy experience that brings joy to your taste buds.

Pabrai’s Fresh & Naturelle Ice creams (frozen desserts), a unit of K N And Co was started by Kunal Pabrai along with his 18 year old brother, Nishant Pabrai in 2008, after Kunal helped his father, Anuvrat Pabrai, close Tulika’s, a mass market ice cream brand in eastern India, which Anuvrat Pabrai had been running in the 1980s and 1990s, and which had run into losses in the 2000s.

At Pabrai’s Fresh & Naturelle Ice creams, Kunal Pabrai took natural ice cream making to a whole new level with its key focus on best sourced ingredients and a keen desire to delight the Indian palette.

Pabrai’s fresh and naturelle ice creams, at present, has 32 franchisees in 16 cities. In the non-branded segment, Pabrai’s fresh and naturelle, supplies to luxury chains of 5 star hotels, restaurants and caterers across the country.

Below is a snippet an article from The Economic Times (dated 14th March, 2014) tracing the budding journey of Pabrai’s fresh & naturelle.